Why the Human Voice is Your Most Powerful Business Tool
Written communication in the form of emails has long been the default mode of business communication. It’s efficient, easy to track and store, and generally universally accepted. But there’s one big problem with written communication – it’s easy to misinterpret.
The human voice is unique in its ability to convey emotion and meaning. When we hear someone’s speaking voice, we can pick up on their tone, inflection, and even body language, which gives us a much richer understanding of the message they’re trying to communicate.
In today’s digital age where more and more business is conducted online, it’s easy to lose sight of the importance of human connection through verbal communication. But if you want to build strong relationships with your customers and create a brand that people can connect with, you need to start using the power of your voice.
Here are just a few of the many reasons why the human voice is still the most powerful tool in your business arsenal:
The Human Voice is Personal
When you pick up the phone and talk to a customer, you are immediately establishing a personal connection. You can hear their voice and they can hear yours, which creates a rapport that simply can’t be replicated through written communication.
This personal connection allows you to build trust and credibility with your customers, which is essential for any successful business relationship.
The Human Voice is Emotional
Our vocal cords are capable of producing a wide range of sounds and emotions, from happiness and laughter to anger and sadness. This means we can use our voices to not only convey logic and reason, but also empathy and compassion.
In a world where customers have more choices than ever before, it’s the businesses that can make an emotional connection with their customers that will succeed. Answering customer phone calls with a friendly, helpful attitude will go a long way towards building loyalty and creating advocates for your brand.
The Human Voice is Persuasive
One of the most effective marketing strategies is word-of-mouth marketing, and the best way to spread the word about your business is through human-to-human conversation.
A big mistake that companies nowadays make is hiring a voice actor or using AI-powered machine learning and speech recognition software to create a “voice” for their brand. While these new technologies are undeniably useful, they lack the warmth and human connection that can only be achieved by using a great voice from a real human being.
The Human Voice is Memorable
Have you ever had a conversation with someone and afterward struggled to remember their name but could perfectly recall the sound of their voice? That’s because our brains are wired to better remember auditory information than written information.
If you want to enhance customer experience and boost client satisfaction, make sure your employees are communicating with customers using their voices as much as possible. From phone calls and video chats to in-person meetings, the human voice is still the best way to leave a lasting impression.
The Human Voice is Human
In a world that is increasingly driven by technology, the human voice is a refreshing reminder that there are real people behind every business. Customers want to deal with other humans, not faceless machines, so make sure your employees are using their voices when interacting with customers.
Providing a human touch to every customer interaction is one of the simplest and most effective ways to set your business apart from the competition. That’s why the human voice is, and always will be, the most powerful marketing tool you have at your disposal.
Let AnswerHero Be The Voice of Your Business
If you want to provide a personal touch to your customer interactions but don’t have the manpower and resources to do it yourself, consider outsourcing your customer support to AnswerHero. We are the leading provider of live receptionist services in the U.S., offering a wide range of call answering features that can be tailored to the specific needs of your business.
Our team of highly trained professionals is available 24/7/365 to answer your calls, schedule appointments, take messages, and provide any other support you need to keep your business running smoothly. Plus, our cutting-edge call answering technology ensures that every call is answered promptly and professionally.